{"product_id":"story-virality","title":"Story Virality","description":"\u003cspan style=\"font-weight: 400;\"\u003eYou know how to market your book… but is the book itself making it harder to gain traction?\u003c\/span\u003e\r\n\r\n\u003cspan style=\"font-weight: 400;\"\u003eThis is a question that all writers and authors struggle with. We aren’t always great at evaluating our own work, whether we are new to publishing or on our twentieth book. And the answers we get from other authors is usually to:\u003c\/span\u003e\r\n\u003cul\u003e\r\n \t\u003cli style=\"font-weight: 400;\" aria-level=\"1\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eWrite to a more popular trend\u003c\/span\u003e\u003c\/li\u003e\r\n \t\u003cli style=\"font-weight: 400;\" aria-level=\"1\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eEnd the series faster\u003c\/span\u003e\u003c\/li\u003e\r\n \t\u003cli style=\"font-weight: 400;\" aria-level=\"1\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eHire a developmental editor\u003c\/span\u003e\u003c\/li\u003e\r\n \t\u003cli style=\"font-weight: 400;\" aria-level=\"1\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eTry a new marketing tactic\u003c\/span\u003e\u003c\/li\u003e\r\n \t\u003cli style=\"font-weight: 400;\" aria-level=\"1\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eChange the cover or blurb\u003c\/span\u003e\u003c\/li\u003e\r\n \t\u003cli style=\"font-weight: 400;\" aria-level=\"1\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eWrite the next book\u003c\/span\u003e\u003c\/li\u003e\r\n\u003c\/ul\u003e\r\n\u003cspan style=\"font-weight: 400;\"\u003eBut here’s the thing—your back catalog is not dead weight. You worked hard on your book or series and there’s no reason you can’t get it selling better…\u003c\/span\u003e\r\n\u003cul\u003e\r\n \t\u003cli style=\"font-weight: 400;\" aria-level=\"1\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eWithout having to write to a trend you’re not passionate about\u003c\/span\u003e\u003c\/li\u003e\r\n \t\u003cli style=\"font-weight: 400;\" aria-level=\"1\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eWithout having to add in tropes that don’t make sense\u003c\/span\u003e\u003c\/li\u003e\r\n \t\u003cli style=\"font-weight: 400;\" aria-level=\"1\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eWithout having to hire another editor (editors can’t fix a marketing issue within your story)\u003c\/span\u003e\u003c\/li\u003e\r\n \t\u003cli style=\"font-weight: 400;\" aria-level=\"1\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eWithout having to change your writing style\u003c\/span\u003e\u003c\/li\u003e\r\n \t\u003cli style=\"font-weight: 400;\" aria-level=\"1\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eWithout having to do what everyone else says is “the only thing that’s selling right now”\u003c\/span\u003e\u003c\/li\u003e\r\n\u003c\/ul\u003e\r\n\u003cspan style=\"font-weight: 400;\"\u003e\u003cem\u003eStory Virality\u003c\/em\u003e is new and different. It’s an advanced approach to writing-to-market that breaks down why books sell based on persuasive writing techniques found across storytelling, branding, psychology, public relations, and marketing. And yes, it applies readily to novels—I share the how in the book!\u003c\/span\u003e\r\n\r\n\u003cspan style=\"font-weight: 400;\"\u003eWhen you practice marketability editing, you take your story through the Book Virality Stack, a framework with six virality factors that helps you see where your book has marketing hooks and where it doesn’t. I teach you how to improve your marketability under each factor so you get to choose. I also teach you how you can better emphasize the various hooks you already have in your book if you’ve already published and don’t have time for a full edit.\u003c\/span\u003e\r\n\r\n\u003cspan style=\"font-weight: 400;\"\u003eYou can use this framework to:\u003c\/span\u003e\r\n\u003cul\u003e\r\n \t\u003cli style=\"font-weight: 400;\" aria-level=\"1\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eMake sure your next release is written to market\u003c\/span\u003e\u003c\/li\u003e\r\n \t\u003cli style=\"font-weight: 400;\" aria-level=\"1\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eFix an underperforming first-in-series or other reader magnet (so your series starts selling better)\u003c\/span\u003e\u003c\/li\u003e\r\n \t\u003cli style=\"font-weight: 400;\" aria-level=\"1\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eBuild a breakout book from the ground up (to bring visibility to your entire catalog)\u003c\/span\u003e\u003c\/li\u003e\r\n\u003c\/ul\u003e\r\n\u003cspan style=\"font-weight: 400;\"\u003eYou became a creative to express yourself and share your stories. \u003cem\u003eStory Virality\u003c\/em\u003e helps you connect to a larger audience without sacrificing your characters, plot, or autonomy over your work.\u003c\/span\u003e","brand":"Authorship","offers":[{"title":"ebook","offer_id":52658108924268,"sku":"SV-EBOOK","price":14.99,"currency_code":"USD","in_stock":true},{"title":"audiobook","offer_id":52658108957036,"sku":"SV-AUDIO","price":14.99,"currency_code":"USD","in_stock":true},{"title":"paperback","offer_id":52684662407532,"sku":"SV-PPBK","price":29.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0941\/7975\/4348\/files\/6_-_Story_Virality_Audiobook_Square_Cover_-_AI-Read.png?v=1757707198","url":"https:\/\/theworldneedsyourpassion.com\/products\/story-virality","provider":"The World Needs Your Passion","version":"1.0","type":"link"}